What it means to be a Certified B Corporation

Written by Kaia Vincent
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Embracing the force for good at Brevity

At Brevity, being a Certified B Corp is not just a label; it’s a passionate commitment to being a force for good. By obtaining this certification, we have legally pledged to prioritise the impact of our business decisions on workers, communities, customers, suppliers, and the environment – transcending the conventional focus on shareholders. It’s a commitment that propels us beyond the norm, and here’s what it truly means for us:

Crafting our tribe wisely

We aim to meticulously match our customers, suppliers, and employees with unwavering values that fuel our vision, mission, and purpose. This careful curation ensures that everyone on board is aligned with our unwavering commitment to creating a positive impact on the world. Together, we embark on an unstoppable journey, united by shared values and a passion to make a difference.

Ambitious goals for lasting impact

As Certified B Corp, setting ambitious and realistic goals is in our DNA. We believe that every milestone we achieve takes us a step closer to becoming a true business-for-good champion. Our relentless pursuit of progress knows no bounds as we constantly push ourselves to make a meaningful difference in the lives of people, the health of the planet, and the growth of our business – all in harmony.

Embracing a higher purpose

Beyond the bottom line, we are deeply connected to a higher purpose. Collaborating with like-minded visionaries allows us to build a network of change-makers determined to enrich communities and transcend boundaries. Our mission reaches far beyond the walls of our company as we pay it forward and give back to create legacies that resonate for generations to come.

Champions of change

At Brevity, we embrace equity, diversity, and inclusion as pillars of a collaborative world where labels lose their power. By championing change, we seek to redefine the future of business, one that empowers and uplifts everyone involved. This journey is not just about words; it’s about taking decisive action towards a brighter, happier, and united world.

More than a tick box

Like any certification, being a Certified B Corp is not a mere tick box exercise for us; we embody the honesty and authenticity of true positive disruptors. We walk the talk, every step of the way, as we help pave the path for others, acting as missionaries for a purpose-driven business revolution.

Feeling good, inspiring, and part of something bigger

Embracing the ethos of a B Corp feels empowering. It fills us with inspiration and a sense of purpose, knowing that our efforts contribute to making the world a better, kinder place. At Brevity, we stand for happy, healthy, and sustainable businesses as the standard – raising the bar for what’s possible in the business world.

We take pride in our commitment to prioritising people, planet and profit equally, and we invite others to join us on this remarkable journey towards creating a world where businesses are a powerful catalyst for positive change. Together, let’s redefine the future of business and make a lasting impact that reverberates across the globe.

Ready to grow your business as a force for good? Get in touch with Brevity to learn how The Marketing Mandala will empower your sustainable marketing journey. Call us on 01256 536 000 or email hello@brevity.marketing

Meet likeminded professionals at People, Planet, Pint – an informal monthly networking event for anyone who wants to have conversations and share insight about sustainability and how to use their business for good. Brevity hosts People, Planet, Pint in Basingstoke, Hampshire and Worthing, West Sussex.