Why is successful marketing complex to achieve for SMEs?
Too many self-help books and self-certified gurus
Outdated marketing theories
Methods developed for larger organisations
“The good news is that marketing takes a day to learn. The bad news is that it takes a lifetime to master!”
Philip Kotler
That’s why we reimagined marketing for SME business leaders
We see a world where business owners get the rewards they deserve from all the blood, sweat and tears they have put into their business. With the benefit of financial freedom and a positive mindset they are free to utilise their business expertise and life experience for the greater good – or simply enjoy the pleasures of living.
The Marketing Mandala Principles focus on best preparing your SME business for growth and, when the time is right, exit.
Utilising our years of marketing experience in the SME sector, Kaia Vincent FCIM and the Brevity team have developed the Mandala Marketing Principles.
A Marketing Fellow, Kaia is the Director of Brevity and has worked with over 100 SME business leaders and their teams throughout her 25 year marketing career.
A unique methodology, our Mandala Marketing Principles, are built specifically for SME Leaders and their businesses
It can be used independently of Brevity (book currently being authored) or you can utilise our team of marketing and PR specialists to do it for you.
Our principles work well for SMEs at the following stages:
